Corporate Memphis

Also called Alegria, Big Tech flat illustration, Humans of Flat

The flat vector illustration style of figures with long bendy limbs, no facial detail and impossible non-human skin colours, used across technology marketing for most of a decade.

Corporate Memphis: an illustration in the style by Katharina Brenner, flat figures with long bendy limbs and no facial detail in a pastel palette. — An illustration in the style, 2019, Katharina Brenner. CC BY 4.0. Retrieved 2026-09-10.

Near it

Memphis

Flat design

Corporate illustration

What it is made of

figures	elongated limbs, oversized hands, small heads
faces	absent or minimal
colour	two or three brand hues applied to skin and everything else alike

Where it came from

The name is internet-coined, from around 2020, and is only loosely connected to the Memphis Group. Alegria, the illustration system Buck made for Facebook, is the specific work most people are pointing at.